Aleta Index helps you to understand what you are reading and navigate mislead in an unbiased way.
The Aleta Index is a platform that analyzes the mislead/misinformation levels in a certain text piece and translates it to measurable scores. This makes the mislead tangible and approachable. The Aleta Index aims to empower the individual information consumer with the knowledge and tools to collect more context, ask questions and apply criticality to the information they consume and the decisions they make.
Information is everywhere. With the boom of fake news and new technologies introduced in the recent years, we simply don't know what we are being exposed to. It has become harder for us to navigate the information landscape. If a few years ago you could see how an image or a video are manipulated, today with the progress and introduction of generative AI everything can be created by artificial intelligence even a fact or a news source. The market today can offer a look at misinformation and fake news from a perspective of verifying and evaluating the content itself. Evidently, with the enormous progress in technological manipulation, content can be fabricated. What we are missing is a look at the way the content is being handed to us, meaning the language, the words and what do they actually saying to us. Observing this gap in the market, along with seeing how technology can help us lead us to create the Aleta Index.
65%
The majority of people have no
awareness of misinformation.
65% of people access information
through side-door access (on
various social media).
Trust in information accessed via
search and social media is notably
lower than that approached directly.
1000%
Technology has reduced the
cost of creating misinformation.
Misinformation created from AI has
been increased by 1000%, ballooning
from 49 sites to more than 600.
$ 39B
Misinformation has caused real
loss without being noticed.
The rise of fake news has translated
into a $39 billion annual loss in the
stock market.
Aleta Index analyses the language of the information and the way it was used to deliver the message. By uncovering the intent behind the words we start to understand the level of mislead in the information itself. Aleta Index outputs a total score of the mislead in the language and provides a breakdown on the contributing parameters along with their level of contribution.
Aleta Index employs natural language processing to improve the transparency of information, and most advanced AI's capabilities to refine how information is processes and presented, ultimately enhancing information comprehension quality and its interpretation.Aleta Index refers to language features like the structure, sentiment, word choice, and style of the information, as well as how widely and frequently it’s been spread and shared.
Our solution uses AI technique aimed at analyzing and receiving potential biases and perceived notions in the information, solving both AI and human generated problems and misinformation fabrications.
The platform provides everyone with all the relevant information about the content itself, without making judgments. This way, our tool doesn’t introduce its own biases.
Aleta Index can serve your business, the regulatory bodies, any educational and research institution along with the individual information consumer. The need in an unbiased tool to asses the intent behind the information is a wide necessity and can be used to make more informed decisions.
With Aleta Index you can:
Remove any obstacle for your business decisions with in-context information interpretation.
Misinformation is costing us approximately $39 billion every year in real market loss. With Aleta Index you can make wiser business decisions. Understand the intent behind the business information and gain more clarity of the landscape you are operating in.
Monitor the message that the information is trying to convey and regulate misinformation with precision.
The World Economic Forum in Davos 2024 declared misinformation as the #1 issue. The elections happening all over the world, along with the increase in technological tools to fabricate content place high importance in the need in Aleta Index technology. Tracking the intent of the language is a highly advanced and innovative method in the market, that can help you in your social, political, financial and health regulatory efforts.
Take control over the information that is presented to you with asking the right questions.
Utilize Aleta Index features like the analysis breakdown of the mislead in the language the information is using. Stay in the know and navigate the information that is being thrown at you in your day to day decisions. Doing your own research will become easier by asking the right questions and possessing a tool for clarity in your hands.
Instead of verifying the content and fact checking it, The Aleta Index analyses the language of the information and tries to uncover the intent behind it. The words, complexity of the syntax and sentiment of the information can uncover many hidden motives and suggest an agenda (otherwise easily overlooked).
Aleta Index is uniquely positioned in the current market landscape, by being the only one looking at the language analysis of the information and outputting an intent as a result instead of political affiliation bias of content reliability and verification.
With the advancements in generative AI content itself becomes a problematic sphere and we are not far from an era where AI will quote itself as a source. Then the analysis of beyond the content will be more needs than ever. Aleta Index is ready for the next phase in misinformation.
